Agency Comparison
Cyber-Duck vs UKAD
Comparing Accessibility options: London vs Stockholm.
Side by side
Key data on both agencies. The accent dot marks where one leads.
| Cyber-Duck | UKAD | |
|---|---|---|
| Editorial score | ●77/100 | 70/100 |
| Hourly rate | €75-125/hr | ●€50/hr |
| Team size | 50-99 | ●100+ |
| Location | London, United Kingdom | Stockholm, Sweden |
| Founded | — | 2005 |
| Tier | Free | Free |
| Last reviewed | Feb 11, 2026 | ●May 30, 2026 |
What we said about each
What we said about Cyber-Duck
"Cyber-Duck (now CACI Digital Experience) publishes detailed case studies for major UK institutions—the Bank of England project documents persona development, content strategy for 4,500+ pages, user testing, and measurable outcomes (308% social traffic increase, 30% longer session times). ISO-certified across human-centred design (9241), quality (9001), and security (27001), with 170+ awards over 20 years. Best for government, healthcare, and finance organizations requiring ISO-accredited UX…"
— UXAgencies editorial team, reviewed Feb 11, 2026
Read full review →What we said about UKAD
"The published portfolio runs to 17 projects framed almost entirely as software engineering and staff-augmentation engagements (East Capital Group, AJ Produkter, GoalEnvision, EntitledTo, Logisk Profil), built on . NET, React and Umbraco, with UX/UI presented as a supporting "Expert Service" rather than the lead discipline. Case studies describe business analysis and platform modernization but stop at qualitative results such as "higher user satisfaction"; you will not find documented user…"
— UXAgencies editorial team, reviewed May 30, 2026
Read full review →Best for
Where each agency measurably leads — on pricing, team capacity, declared specializations, and editorial scoring. Use these to match an agency to your project priorities.
Choose Cyber-Duck if you need
- •closer collaboration at a smaller team scale
- •disclosed specialization in Government / Education
- •broader service offering — also covers UX/UI Design and Digital Strategy
- •a higher overall editorial score
Choose UKAD if you need
- •a more cost-effective engagement (~100% lower rate)
- •larger team capacity for multi-stream or enterprise-scale programs
- •disclosed specialization in E-commerce / AI/ML
- •broader service offering — also covers Product Design and Service Design
Strengths and watch-outs
Both upsides and risks, straight from our editorial assessments.
Cyber-Duck
✓ Strengths
- •National Highways project passed GDS Alpha assessment on first attempt—directly relevant if your project must meet Government Digital Service standards
- •Private sector clients visible alongside public sector: Handelsbanken, Worcester Bosch, Cadbury—the ISO-accredited process applies to commercial engagements, not just government
- •Deloitte Technology Fast 500 recognition signals sustained business growth and operational maturity beyond design delivery
⚠ Watch-outs
- •Now part of CACI Digital Experience—confirm team continuity and whether original Cyber-Duck principals lead your engagement
- •ISO-certified process and public sector compliance overhead may mean longer timelines—clarify turnaround expectations upfront
UKAD
✓ Strengths
- •Long client relationships are documented and verifiable: EntitledTo dates to 2013 and AJ Produkter spans over a decade, supporting the site's stated 95% retention and 50+ long-term partners.
- •Four physical offices are listed with full street addresses (Stockholm, Krakow, Kharkiv, Seattle) and named leadership, with region-specific booking for EU and US.
- •Accessibility work is concretely described: WCAG 2.2 audits using WAVE, Lighthouse and Google Accessibility Scanner, manual NVDA/VoiceOver and keyboard testing, plus follow-up re-audits.
⚠ Watch-outs
- •Confirm whether the engagement you want is design-led or development-led before committing, since the site positions UX/UI and accessibility as engineering- and QA-driven services supporting custom development.
- •Ask for case studies with quantified outcomes (conversion, task-time, adoption, audit pass rates), as the published projects report only qualitative gains.
- •Request examples of UX research and usability testing with real users, since the published material describes business analysis and prototyping but does not evidence user testing.
Service coverage
Where each agency overlaps and where each is unique.
Only Cyber-Duck
- •UX/UI Design
- •Digital Strategy
Both
Only UKAD
Industry coverage
Where each agency overlaps and where each is unique.
Pricing math
Estimated cost of a typical 12-week senior engagement (~480 hours), at each agency's published rate.
Cyber-Duck
Rate: €75-125/hr
€36,000–€60,000
UKAD
Rate: €50/hr
€24,000–€24,000
For most general product engagements, UKAD delivers better ROI per hour. For Government-specific work, Cyber-Duck's premium is justified by their declared specialization.
Frequently asked questions
- Which is cheaper, Cyber-Duck or UKAD?
- UKAD is cheaper by roughly 100% — €50/hr median vs €100/hr at Cyber-Duck. The premium reflects either brand or specialization — see the editorial pull quotes for context.
- Which has more Healthcare experience, Cyber-Duck or UKAD?
- Both agencies publish Healthcare case studies and have similar industry breadth. Compare directly on the agency profiles: Cyber-Duck and UKAD.
- Which scores higher overall, Cyber-Duck or UKAD?
- Cyber-Duck scores 77/100, 7 points higher than UKAD at 70/100. Both portfolio quality and business credibility feed into the score — see our methodology for the full breakdown.
- When should I consider both Cyber-Duck and UKAD?
- Consider running parallel discovery briefs with Cyber-Duck and UKAD if your project spans multiple workstreams, you want competitive proposals to compare scope and approach, or you're undecided between the specialization angles each brings (see the Best for cards above). Most engagements ultimately go with one — but the parallel-brief phase is a low-cost way to validate fit.
Read the full reviews
Side-by-side comparison is a starting point. The full editorial reviews include portfolio analysis, case studies, and the buyer-strength / watch-out detail behind the bullets above.
Comparison last updated May 30, 2026. Most recently reviewed: UKAD on May 30, 2026. How we rank