Momkai
Amsterdam, Netherlands
About
Strategic design agency for ambitious founders and mission-driven organizations, combining brand strategy, platform design, and digital product development.
Who They Work With
Mission-driven institutions and purpose-led founders—KNVB, Bugaboo, IDFA—needing brand strategy plus a platform to scale a movement.
Based on 21 documented clients · verified Jul 2026
Our Take
Momkai publishes 25+ case studies with notable Dutch and European clients—De Correspondent (co-founded, 60,000+ paying members, crowdfunding world record), KNVB (1.2M soccer players), VanMoof, Bugaboo, Red Bull Studios, IDFA, and Golazo. The De Correspondent case documents a decade-long engagement spanning brand strategy, platform design, app development, and publishing—with detailed process narrative including brand evolution, typography decisions, and design library creation.
Portfolio strength is in strategic brand and platform design for purpose-driven organizations. Visible UX process focuses on brand strategy and visual design rather than user research artifacts or measurable product metrics.
The weaker fit is a purely commercial product needing research-led UX with usability testing and hard product metrics: Momkai leads with brand strategy and platform craft at €100+/hr, so confirm the research process and dedicated capacity up front.
Key strengths
- 25+ published cases with verifiable clients—De Correspondent (60K+ members), KNVB (1.2M players), VanMoof, Red Bull Studios, IDFA
- De Correspondent case documents 10+ year engagement from co-founding through brand evolution, platform redesign, and app launch
- Founded by Harald Dunnink with a track record of co-founding ventures (De Correspondent, Lowdi)—signals founder-level strategic thinking
Good to know
- Portfolio emphasizes brand strategy and visual design over UX research—no visible usability testing, user interviews, or measurable product metrics; clarify research process if your project requires user validation
- Many showcase projects are cultural, media, and nonprofit organizations—confirm commercial product experience if that’s your context
- Small team (10–49) with a high-profile portfolio—confirm availability and dedicated capacity for your project timeline
Reviewed by Gabor Kiss
Founder of UX Agencies · UX Lead at SAP · Feb 11, 2026
Based on the agency's publicly available portfolio. Own this agency? Claim your profile to provide additional context or request a review update.
Notable Clients
Every engagement documented in a published case study
Services
Industries
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