Creative Navy
London, United Kingdom
About
London-based UX agency specializing in complex technical interfaces for embedded systems, industrial software, and B2B platforms. 278 clients across 36 countries including Philips, General Motors, ABB, and PwC.
Our Take
Creative Navy's London office publishes 15 case studies spanning embedded systems, industrial simulation software, maritime interfaces, and medical devices.
Their strongest work—a CFD simulation redesign—documents 24 user interviews, 23 field observations, 45 design variants tested across 37 sessions, and measurable outcomes including a reduction in time-to-first-simulation from four days to six hours.
At €100–149/hr they sit mid-range for London, but the depth of domain learning and field research visible in their portfolio is unusual at this price point.
Best for complex technical products—embedded GUIs, industrial software, or B2B platforms—where getting the interaction design right has safety or productivity consequences.
Key strengths
- 278 clients across 36 countries—sustained international demand signals reliability for cross-border engagements
- Enterprise client roster including Philips, General Motors, ABB, PwC, and UNICEF with detailed project descriptions confirming engagement scope
- Team composed exclusively of senior designers—no junior handoffs, which matters for safety-critical and regulated interfaces
Good to know
- The portfolio skews toward industrial and embedded interfaces—if your project is a consumer app or marketing website, request examples closer to your domain before shortlisting
- No pricing or engagement model details published on the website—clarify minimum project size and typical timelines before committing
Based on publicly available portfolio as of Feb 8, 2026. Own this agency? Claim your profile to provide additional context or request a review update.
Services
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