AREA 17
Paris, France
About
Brand, experience, and technology transformation consultancy with offices in Paris and New York, serving global enterprises and cultural institutions.
Our Take
AREA 17 publishes 10 detailed client partnerships including OpenAI, Saint Laurent, The New York Times, and Fondation Cartier—case studies show brand strategy, design system development, and technical architecture (React, headless CMS, Salesforce Commerce Cloud). The team includes named strategists with UX specializations across Paris and New York offices.
At €150–199/hr, the rate matches the evidence: enterprise-grade work for global organizations with multi-year engagements. Best for large organizations needing integrated brand, experience, and technology transformation from an agency with a verified track record at that scale.
Key strengths
- 10 published client partnerships with verifiable global brands—OpenAI, Saint Laurent, NYT, Getty, Fondation Cartier, ElevenLabs
- Case studies show full technical stack delivery (React, Salesforce Commerce Cloud, Twill CMS) alongside brand and UX strategy
- Named leadership and UX strategy team across Paris and New York offices with 20+ year history
Good to know
- Published case studies emphasize strategy and brand transformation over detailed UX research artifacts—if your project requires documented usability testing, request specific examples
- At €150–199/hr with enterprise focus, likely not cost-effective for smaller projects—confirm minimum engagement size before committing
- Strongest visible evidence is in arts/culture and luxury verticals—if your industry is outside these areas, request relevant case studies directly
Based on publicly available portfolio as of Feb 11, 2026. Own this agency? Claim your profile to provide additional context or request a review update.
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