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AREA 17 logo - UX agency in Paris

AREA 17

Paris, France

50-99€135-195/hrResponds in 24h

About

Brand, experience, and technology transformation consultancy with offices in Paris and New York, serving global enterprises and cultural institutions.

Who They Work With

Enterprises and cultural institutions needing integrated brand, experience and technology transformation—OpenAI, Saint Laurent.

Engagements:Transformation programs

Based on 12 documented clients · verified Jul 2026

Our Take

AREA 17 publishes 10 detailed client partnerships including OpenAI, Saint Laurent, The New York Times, and Fondation Cartier—case studies show brand strategy, design system development, and technical architecture (React, headless CMS, Salesforce Commerce Cloud). The team includes named strategists with UX specializations across Paris and New York offices.

At €150–199/hr, the rate matches the evidence: enterprise-grade work for global organizations with multi-year engagements. The client list runs unusually wide—luxury commerce (Saint Laurent), frontier AI (OpenAI, ElevenLabs), national museums, and intergovernmental bodies like the International Energy Agency—and relationships run long, with Pentagram and Accor spanning years as an ongoing advisor rather than one-off projects.

Key strengths

  • 10 published client partnerships with verifiable global brands—OpenAI, Saint Laurent, NYT, Getty, Fondation Cartier, ElevenLabs
  • Case studies show full technical stack delivery (React, Salesforce Commerce Cloud, Twill CMS) alongside brand and UX strategy
  • Named leadership and UX strategy team across Paris and New York offices with 20+ year history

Good to know

  • Published case studies emphasize strategy and brand transformation over detailed UX research artifacts—if your project requires documented usability testing, request specific examples
  • At €150–199/hr with enterprise focus, likely not cost-effective for smaller projects—confirm minimum engagement size before committing
  • Strongest visible evidence is in arts/culture and luxury verticals—if your industry is outside these areas, request relevant case studies directly
Gabor Kiss

Reviewed by Gabor Kiss

Founder of UX Agencies · UX Lead at SAP · Feb 11, 2026

Based on the agency's publicly available portfolio. Own this agency? Claim your profile to provide additional context or request a review update.


How we evaluate agencies

Notable Clients

Every engagement documented in a published case study

OpenAIBrand identity, website and Twill CMS architecture preparing OpenAI for ChatGPT's launchSource ↗
Saint LaurentRebuilt ysl.com e-commerce and the Rive Droite platform on React and Salesforce Commerce CloudSource ↗
ElevenLabsBrand system, website and Reader app across the AI audio platform's B2B and consumer productsSource ↗
The New York TimesCorporate identity, careers and events platforms, and internal intranets for the NYT CompanySource ↗
Fondation CartierWebsite redesign, ticketing and visitor web app for the museum's move to a landmark venueSource ↗
AccorBuilt the ALL.com loyalty and booking platform plus design system for 90M membersSource ↗
PentagramReplatformed the site on Twill CMS with a custom DAM and AI-powered archive searchSource ↗
International Energy AgencyRebrand, Twill CMS publishing platform and self-serve e-commerce; 366% visitor growthSource ↗
National Gallery of CanadaIndigenous-led rebrand (Ankosé) co-created with Algonquin Elders; tripled audienceSource ↗
Guggenheim FellowshipNew site surfacing 19,000+ fellows and a century of archives across 50+ fieldsSource ↗
The Economist GroupCorporate site and design system implementing a Wolff Olins identity across business unitsSource ↗

Services

UX/UI DesignWeb DevelopmentBrand Strategy

Industries

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