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Novicell logo - UX agency in Barcelona

Novicell

Barcelona, Spain

50-99€65-105/hrResponds in 24h

About

Danish-origin digital agency with Barcelona office specializing in marketing, SEO, e-commerce technology, and web development for mid-market and enterprise clients.

Who They Work With

Established Iberian and international brands scaling lead generation and e-commerce conversion across multiple markets.

Clients:EnterpriseMid-marketB2BB2C
Engagements:Project-basedRetainerEmbedded teams

Based on 14 documented clients · verified Jul 2026

Our Take

Novicell is a Danish-origin digital agency with a Barcelona office, publishing 30+ project references across marketing, SEO, e-commerce technology, and web development. Clients include Revlon, Brother, PUIG, Umbraco, and Festival Cruilla Barcelona (75K attendees). Several projects report measurable outcomes—BAXI +110% leads, AGM Abogados 10% revenue growth, Renolit 2,000+ leads.

UX design is one of several service areas alongside SEO, analytics, and marketing. Website is primarily in Spanish.

The weaker fit is a dedicated UX-research or product-design brief: UX is one line within a marketing-, SEO- and lead-generation-led offering. Note the .es portfolio is the shared group roster—Nordic-office work (JYSK, Molslinjen) is delivered elsewhere.

Key strengths

  • 30+ published project references with recognizable brands—Revlon, Brother, PUIG, Umbraco, Festival Cruilla
  • Measurable outcomes for several projects—BAXI +110% leads, AGM 10% revenue growth, Renolit 2,000+ leads
  • Danish parent company with international e-commerce expertise—Umbraco specialist with DynamicWeb and Sitecore experience

Good to know

  • UX design is one of several service areas alongside SEO, analytics, and marketing—confirm dedicated UX team if your project requires focused UX work
  • Website is primarily in Spanish—confirm English-language delivery capability if your team operates in English
  • Most project references focus on marketing/SEO results rather than UX outcomes—ask for UX-specific case studies
Gabor Kiss

Reviewed by Gabor Kiss

Founder of UX Agencies · UX Lead at SAP · Feb 11, 2026

Based on the agency's publicly available portfolio. Own this agency? Claim your profile to provide additional context or request a review update.


How we evaluate agencies

Notable Clients

AGM AbogadosFull-service digital agency since 2016; 74% lower cost-per-lead, +€89K revenue, +23% conversion; met a 10% revenue-growth goalSource ↗
BAXISitecore site turned into a conversion/e-commerce platform; +110% leads in a year, +20% organic traffic, −50% bounce rateSource ↗
Renolit AlkorplanMulti-country (5) paid strategy balancing B2B installers and B2C consumers; 2,000+ leads in 10 months at ~€40 CPLSource ↗
Constance Hotels & ResortsUmbraco rebuild plus international SEO and multilingual Google Ads; +80% conversions in 12 months, 1,050% ROAS upliftSource ↗
Sinclair PharmaUmbraco Premium multi-site across regulated markets, SEO and geotargeted PPC; +73% users in 4 months, 612 leads in SpainSource ↗
Brother360° B2B lead-generation program: audit, paid campaigns, email nurturing and CRM/dashboard across product and sales teamsSource ↗
PuigEmail-marketing strategy from scratch since 2018; consolidated 50+ databases per brand, optimized fragrance campaignsSource ↗
Festival Cruïlla BarcelonaBusiness Intelligence connecting data sources for real-time hyper-segmentation; 75,000 attendees, 3,000+ mentions analyzedSource ↗
Revlon ProfessionalUX/UI-led redesign into a responsive multilingual content hub; a scalable visual system to speed brand-asset approval cyclesSource ↗
WorldsensingUX audit, SEO audit and SEM (Google + LinkedIn Ads) to lift webinar and lead generation for an IoT firmSource ↗
Planeta DeAgostiniEmbedded UX/UI and CRO partner (Grupo Planeta); a mobile-first subscription-funnel redesign, 10+ components optimized in FigmaSource ↗

Also worked with

Vueling

Services

Digital StrategyWeb DevelopmentE-commerce

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