Sprylab
Berlin, Germany
About
Software development partner specializing in platform and app development, with AI integration capabilities, serving healthcare, media, and sport sectors.
Who They Work With
Media publishers and health organisations needing a long-term partner to build platform and app products—Die Welt, Ringier, mitunsleben.
Based on 12 documented clients · verified Jul 2026
Our Take
Sprylab positions as a software development partner rather than a UX agency—their 12+ case studies focus on platform architecture, app development, and AI integration. The mitunsleben case shows a structured design-development process with AI-powered matching, and their Die Welt news app was recognized internationally.
With 70 in-house experts, 300+ projects since 2007, and 83% of business from referrals, the development track record is strong. However, visible UX artifacts—research, testing, design iteration—are limited.
This is a development-led partner—media publishing and health apps (Die Welt, Ringier, mitunsleben)—where UX is secondary to the build; about half the read cases are build-only, so bring your own research and design capability or confirm a dedicated design scope.
Key strengths
- 12+ published case studies across healthcare, media, sport, and e-commerce with structured delivery narratives
- 70 in-house developers and 17 years of operation—83% of projects from client referrals
- AI integration visible in client projects like the mitunsleben matching engine and optoVision's retina screening (Purple DS is Sprylab's own publishing product, not a client engagement)
Good to know
- UX is secondary to software development—confirm dedicated UX researchers and designers if your project is UX-heavy
- Case studies focus on technical delivery rather than user research or design process—ask for UX-specific examples
Reviewed by Gabor Kiss
Founder of UX Agencies · UX Lead at SAP · Feb 11, 2026
Based on the agency's publicly available portfolio. Own this agency? Claim your profile to provide additional context or request a review update.
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