SOHO Creative Group
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Berlin, Germany
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About
Web design and branding agency with offices in Berlin, Dublin, and New York, delivering UX-driven websites for health tech, fintech, and cultural institutions.
Our Take
Three published case studies document structured UX work with measurable outcomes—Withings health tech (+32% session duration, +27% product page conversion, 10+ market rollout), IMMA Irish Museum of Modern Art (+42% session duration, +35% traffic, A→AA accessibility, 3,500+ artworks made searchable), and Simudyne financial simulation (+36% session duration, +29% qualified lead conversions).
Each project follows a consistent approach: discovery/strategy, information architecture and UX, design system, and development. The IMMA case includes discovery workshops with internal teams, and the Withings case documents user journey redesign for a complex product ecosystem.
Best for organizations needing UX-driven website redesigns with measurable engagement outcomes—particularly health tech, cultural institutions, or B2B platforms with complex information architecture.
Key strengths
- Measurable outcomes across 3 case studies—Withings +27% conversion, IMMA +35% traffic and +28% shop revenue, Simudyne +29% qualified leads
- Consistent UX methodology: discovery workshops, information architecture restructuring, design systems, and scalable development across every published project
- Three-office presence (Berlin, Dublin, New York) with accessibility expertise—IMMA case documents A→AA WCAG compliance
Good to know
- Small team (2-9)—confirm capacity and who would be assigned to your project, especially for larger engagements
- Published UX process focuses on information architecture and user journeys rather than primary user research (interviews, usability testing)—clarify research methodology if that matters for your project
Based on publicly available portfolio as of Mar 11, 2026. Own this agency? Claim your profile to provide additional context or request a review update.
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