Imaginary Cloud
Lisbon, Portugal
About
Lisbon software-development studio (since 2010) with in-house UX/UI, delivering 300+ products for scale-up and mid-market teams across SaaS, fintech and healthcare.
Who They Work With
Scale-ups and mid-market product teams needing engineering-led builds with UX/UI design folded in—not standalone design work.
Based on 19 documented clients · verified Jul 2026
Our Take
Imaginary Cloud lists 300+ projects since 2010. Marquee enterprise names (Nokia, BNP Paribas, EY, Thermo Fisher) appear as NDA-boilerplate pages that disclose no scope, so they read as logos rather than documented cases; the readable work is with scale-ups and mid-market teams like AppTweak (an 80% loading-time improvement), SEDNA, ELSA and Advania, and it emphasizes software-development outcomes with UX folded in.
The positioning is software development first, with UX/UI design as a supporting capability. At €60-100/hr with 100+ professionals across 80+ countries, the scale is significant but the UX audit offering appears secondary to their core development services.
The weaker fit is a buyer wanting standalone UX research or a marquee-enterprise reference: the documented roster skews scale-up and mid-market, and the household names are NDA logos, not case studies.
Key strengths
- 300+ delivered projects since 2010; documented work spans SaaS, fintech and healthcare (AppTweak, SEDNA, ELSA, Jinga Life)—household names like Nokia and BNP Paribas appear only as NDA logos
- Full design-to-development capability at €60-100/hr—competitive rate for the breadth of services offered
- FT 1000 listed and multiple industry awards (Clutch Top 1000, Great Places to Work Europe)
Good to know
- UX audit appears to be a secondary service within a development-first company—confirm dedicated UX research capacity if audit depth is your priority
- Published case studies lack UX process detail (research methods, testing artifacts, design iterations)—ask for a detailed UX audit sample report
- Team size and global distribution (80+ countries) suggests a distributed workforce—clarify who specifically conducts UX audits and their seniority
Reviewed by Gabor Kiss
Founder of UX Agencies · UX Lead at SAP · Feb 19, 2026
Based on the agency's publicly available portfolio. Own this agency? Claim your profile to provide additional context or request a review update.
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