Comparison updated November 2026
Side by side
Key data on both agencies. The accent dot marks where one leads.
| Designit | EDL | |
|---|---|---|
| Editorial score | ●77/100 | 75/100 |
| Hourly rate | €230-280/hr | ●€215-255/hr |
| Team size | ●250+ | 2-9 |
| Location | Copenhagen, Denmark | Copenhagen, Denmark |
| Founded | — | — |
| Tier | Free | Free |
| Last reviewed | Feb 11, 2026 | Feb 11, 2026 |
What we said about each
What we said about Designit
"Designit's JFK Terminal 4 case study demonstrates deep process—competitive benchmarking, user interviews, stakeholder workshops, 500+ ideas synthesized into 18 experience concepts with implementation roadmaps. As part of Wipro with 12 global studios, they bring enterprise scale and cross-industry depth across aviation, healthcare, retail, and technology. The €150-199/hr rate buys Wipro-backed delivery muscle and genuine process maturity—right for multi-market service-design rollouts, likely…"
— UXAgencies editorial team, reviewed Feb 11, 2026
Read full review →What we said about EDL
"EDL is a small Copenhagen studio with a sharp focus on B2B SaaS—published work spans design systems, UX research, and product design for enterprise tools including network management, property management, and budgeting platforms. Case studies consistently show UX research and design system delivery, though several are NDA-limited, reducing what's publicly assessable. At €75-125/hr with a specialized B2B SaaS focus, the rate-to-evidence ratio is strong."
— UXAgencies editorial team, reviewed Feb 11, 2026
Read full review →Best for
Where each agency measurably leads — on pricing, team capacity, declared specializations, and editorial scoring. Use these to match an agency to your project priorities.
Choose Designit if you need
- •larger team capacity for multi-stream or enterprise-scale programs
- •disclosed specialization in Aviation / Healthcare
- •broader service offering — also covers Service Design and Design Research
- •a higher overall editorial score
Choose EDL if you need
- •closer collaboration at a smaller team scale
- •disclosed specialization in SaaS & B2B / EdTech
- •broader service offering — also covers Design Systems and User Research
Strengths and watch-outs
Both upsides and risks, straight from our editorial assessments.
Designit
✓ Strengths
- •JFK Terminal 4 case shows full process: research, ideation (500+ ideas), concept development (18 concepts), and roadmapping
- •12 global studios with cross-industry depth—aviation, healthcare, retail, technology
- •Published 'Do No Harm' responsible design framework applied at every project stage
⚠ Watch-outs
- •Part of Wipro—confirm that the Copenhagen studio handles your project directly, not a satellite office
- •Enterprise-oriented process may not suit smaller or faster-moving projects under €50k
- •Global scale means your project competes for attention with JFK-sized engagements—clarify team allocation upfront
EDL
✓ Strengths
- •Consistent design systems and UX research delivery across every published project—not an add-on service
- •Award-winning AXON Networks design system; mobile app for Propbinder designed and shipped in 3 weeks
- •Embedded retainers start from €15,000/month with unused hours rolling over and a 90-day results guarantee—pricing is on the site, not hidden behind a call
⚠ Watch-outs
- •Small team (2-10)—confirm capacity and timelines before committing, especially for parallel workstreams
- •Several key projects are NDA-restricted—request detailed walkthroughs of process and outcomes directly
- •Branding and visual identity are secondary—if you need a full rebrand alongside product design, consider a second partner
Service coverage
Where each agency overlaps and where each is unique.
Industry coverage
Where each agency overlaps and where each is unique.
Pricing math
Estimated cost of a typical 12-week senior engagement (~480 hours), at each agency's published rate.
Designit
Rate: €230-280/hr
€110,400–€134,400
EDL
Rate: €215-255/hr
€103,200–€122,400
For most general product engagements, EDL delivers better ROI per hour. For Aviation-specific work, Designit's premium is justified by their declared specialization.
Frequently asked questions
- Which is cheaper, Designit or EDL?
- EDL is cheaper by roughly 9% — €235/hr median vs €255/hr at Designit. The premium reflects either brand or specialization — see the editorial pull quotes for context.
- Which has more FinTech experience, Designit or EDL?
- Both agencies publish FinTech case studies. Designit has the broader industry stack overall, with disclosed experience in Aviation, Healthcare, Technology beyond their shared focus.
- Which scores higher overall, Designit or EDL?
- Designit scores 77/100, 2 points higher than EDL at 75/100. Both portfolio quality and business credibility feed into the score — see our methodology for the full breakdown.
- Which is faster to engage, Designit or EDL?
- EDL is typically faster to engage — smaller team, fewer procurement gates. Designit runs a larger team and more procurement steps, which usually means longer lead times. Kickoff availability is the number that actually varies, so ask both for their current start date before signing.
- When should I consider both Designit and EDL?
- Consider running parallel discovery briefs with Designit and EDL if your project spans multiple workstreams, you want competitive proposals to compare scope and approach, or you're undecided between the specialization angles each brings (see the Best for cards above). Most engagements ultimately go with one — but the parallel-brief phase is a low-cost way to validate fit.
Read the full reviews
Side-by-side comparison is a starting point. The full editorial reviews include portfolio analysis, case studies, and the buyer-strength / watch-out detail behind the bullets above.